Age of Propaganda: The Everyday Use and Abuse of Persuasion Psychologists Pratkanis and Aronson present a thorough overview of how individuals and. AGE OF PROPAGANDA. The Everyday Use and Abuse of Persuasion. REVISED EDITION ANTHONY R. PRATKANIS and ELLIOT ARONSON University of. Anthony R. Pratkanis is a researcher, author, consultant, media commentator and a professor of He is best known for the best selling books Age of Propaganda: The Everyday Use and Abuse of Persuasion co-authored with Elliott Aronson;.
|Published (Last):||16 September 2015|
|PDF File Size:||4.79 Mb|
|ePub File Size:||20.16 Mb|
|Price:||Free* [*Free Regsitration Required]|
Should probably be required reading in today’s tribal media lockdown. Farquhar, Center for Product Research, Carnegie-Mellon University “A gold mine of valuable information and insights into the persuasion process.
The Best Books of Lists with This Book. In order to understand how and why we are This focuses on the different techniques such as packaging, self-selling, repetition, singing distractionone-sided vs. Aug 11, Alan rated it it was amazing.
Age of Propaganda : Anthony Pratkanis :
Persuasion has always been integral to the democratic process, but increasingly, thoughtful discussion is being replaced with simplistic soundbites and manipulative messages.
When you do the research on cults and other organizations where their followers committed atrocious acts in the name of religion, you realize they did not get there overnight.
Human beings are wired to give back when someone is good to us. The book is virtually balanced in terms of handling the propaganda concept and practices; it looks at propaganda not only as a cleaver deception played from the politicians but also played in every day social activities advertisers, preachers, organizations planners and so forth. Home Contact Us Help Free delivery worldwide.
Iran, Islamic Republic of. Whenever a deal looks too good to be true, it probably is; inquire insistently to confirm your thoughts – positive or otherwise. His research program has investigated such topics as the delayed effects of persuasion, attitudes and memory, groupthink, affirmative action, subliminal persuasion, mass communications, source credibility, persuasion and democracy, economic fraud, the use of influence in international co Anthony Proopaganda.
Academic book for sure. The Four Stratagems of Influence.
I will re-read this and use for future study. Sales increased by a huge percentage.
Age of Propaganda
Easy to read and very entertaining. Our Age of Propaganda. This book promises to help you identify all the forms of persuasion and also teach you tactics od respond or counteract various forms of persuasion. Goodreads is the world’s largest site for readers with over 50 million reviews.
Age of Propaganda: The Everyday Use and Abuse of Persuasion by Anthony R. Pratkanis
He has prlpaganda expert testimony before the special senate enquiries into ageing and the U. To wrap this up, I have picked up quite a few techniques. It’s a must-read for anyone subjected to advertising or political campaigning. Best book on propaganda.
I don’t usually list academic books, but I’m really enjoying this one. This speaks to the manufactured or pgopaganda credibility of the person delivering the message. Other editions – View all Age of Propaganda: Or How to Really Resist Pratkznis.
Drawing on the history of propaganda as well as on contemporary research in social psychology, Age of Propaganda shows how the tactics used by political campaigners, sales agents, advertisers, televangelists, demagogues, and others often take advantage of our emotions by appealing to our deepest fears and most irrational hopes, creating a distorted vision of the world we live in. I found it was very ptatkanis and highly relevant.
Trivia About Age of Propaganda Propaganda confuses its message in order to disseminate information without people realizing it. A great pick and recommended to those who want to always know more about persuasion. I bought this book after Ramit Sethi’s recommendation on the Tim Ferris podcast.
Drawing on the history of propaganda as well as pratlanis contemporary research in social psychology, Age of Propaganda shows how the tactics used by political campaigners, sales agents, advertisers, televangelists, demagogues, and others often take advantage of our emotions by appealing to our deepest fears and most irrational hopes, creating a distorted vision of the world we live in. The information presented is clear, well-organized, and easily understandable.
Securities and Exchange Commission on what can be done to prevent economic Fraud. Frankly, I was not always impressed by the tons of researched shared by the authors, since I had come across them over and over again in other books.
Psychologists Pratkanis and Aronson present a thorough overview aye how individuals and the mass media manipulate us using devious persuasive techniques. This was the 3rd book about persuasion from this year’s list of 52 Books of Titans books. Highly readable, interesting ideas, good syntheses of some of the research on persuasion, propaganda and media effects more generally.
I have also heard of the story where subliminal messaging in an movie theater led some pratanis to feel hungry and crave coke or popcorn.