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Title, Basic News Writing. Author, Melvin Mencher. Edition, 2. Publisher, Wm. C. Brown Publishers, Original from, the University of California. Digitized, Feb . Melvin Mencher is the author of News Writing and Reporting, the text that set the standard for the field, now in its Eleventh Edition. He has extensive experience. This edition continues to illustrate the principles of news reporting and writing with telling examples from print and broadcast journalism. Students are shown.

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It captures the essence of the event, and it cajoles the reader or listener into staying awhile. When possible, the lead should contain one idea. Disasters are updated vasic difficulty. Look at this lead from The Washington Post that runs 39 words long: Just a moment while we sign you in to your Goodreads account.

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Read more Read less. When you are tempted, consider this lead and imagine the editor’s explosion when it popped out on his screen: Use concrete nouns and colorful action verbs.

Full text of “Melvin Mencher’s News Reporting And Writing Mencher, Melivin [ SRG]”

They are the misery merchants and they prowl the streets of melvon city 24 hours a day as profiteers of human suffering. When Florida conducted the first execution in the United States in a dozen years in which a person was put to death, many reporters were assigned to the event. One of the reasons is the writer’s use of action verbs that propel the reader through to the end. The narrative style has influenced papers across the country, but the style sometimes has spread by contagion rather than by healthy example.


Contents Focus on the Journalist. A better lead for the political story might have been: Experienced reporters agree with journalists John W.

Principles of Journalism with Betty Solomon.

Five men, one of whom said he is a former employee of the Central Intelligence Agency, were arrested at 2: Buchanan says her idea of a successful lead is one that could cause a reader who is breakfasting with his wife to melviin out his coffee, clutch his chest, and say, ‘My god, Martha. The next paragraph might have included the background information that the reporter had mistakenly put into his lead: If you really want to hear about it, the first thing you’ll probably want to know is where I was born, and what my lousy childhood was like, and how my parents were occupied, and all that David Copperfield kind of crap, but I don’t feel like going into it, if you want to know the truth.

Basic Media Writing

Editors and the public eventually flush out the reporter whose competence is all scintillation. Sarah pauses to read what she has written. Johnny dressed himself neatly — as usual — and groomed his Dutch boy haircut before going downstairs to tell the hotel clerk about his “sick” mother.

How does the reporter select the one or two facts for a lead from the abundance of material he or she has gathered? This is why finding the theme is No. The reporter moved directly to the heart of the event. The city planning office today recommended adding a section to the zoning code regulations on classification for residential use of property.

In an attempt to sell their editors on their stories, ambitious reporters use delayed leads on routine news stories, and some reporters play with delayed leads when they are unable to write direct news leads. His work was recognized with the Pulitzer Prize for International Reporting.


Without good reporting no story can shine, much less be complete.

This information was clearly the most important. Buchanan goes on to write about Widow Elkin and then concludes the piece: Yet, the leads are memorable. If she were working for a radio or TV station, she would not have the luxury of time to think about her lead and story. Andrews Odoi marked it as to-read Writint 28, Updated or freshened stories fall into the category of the folo story.

Basic News Writing – Melvin Mencher – Google Books

Other editions – View all News Reporting and Writing: Small Boy’s Big Loss to Drugs. Well, which were the important ones? Here are two direct leads: Common terms and phrases American Argus Leader arrested asked Associated Press athletes attorney background basketball broadcast budget called charge Charlotte Observer County cover coverage crime criminal death described event federal files high school Hispanic Houston Chronicle idea interest interview issue journalism journalists judge jury lead look major material Miami Herald Mill levy murder National newspaper newsroom obituary paragraph percent person Philadelphia Inquirer players plea bargaining police political poll porter president Pulitzer Prize questions quotes rape reader records reporter reporter’s says sentence station story Street Supreme Court talk television tell theme tion told trial U.

Note that a direct lead could have been fashioned out of the material in the third paragraph.